BEHIND THE DESIGN

At Yoj we are inspired by natures beauty, more specifically the water that fills our planet and the beautiful things you can find deep within the ocean and layered on the worlds coastal beaches. We are more than just a brand that is inspired by nature. We want you to feel fluid and beautiful whilst wearing it too.

Here is a bit about our collections;

Inspired by Sandstorms and fluidity - Minos collection

Our Minos collection is inspired by fluidity and sand dunes, featuring natural and organic shapes like curves, circles and waves. These shapes evoke a sense of calm and allow you to experience the beauty of nature through jewellery. This soft and elegant collection can add an effortless, boho touch to your look. The combination of natural, organic shapes and fluid designs can help to create a unique statement look.

Inspired by Shells - Sella Collection

Our Sella collection inspired by intricate shell detailing is a stunning and unique way to spice up your look. With its intricate shapes and extravagant styles, it’s a great way to stand out in a crowd. Made from the skeletons of underwater creatures that are both beautiful and create a unique and striking look. By adding a piece of our Sella collection you can evoke the beauty of the sea and all its creatures. Whether you choose a statement necklace or delicate earrings, the intricate designs of coral jewellery will breathe new life into your look.

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Inspired by the 80's - Coral Collection

If you’re looking for some statement jewellery that will take your look back to the 1980s with a modern twist, then you are in for a treat!

From statement earrings to bold necklaces, our Coral collection inspired by 80s jewellery and coral is always a fantastic choice for making a fashion statement. It’s perfect for any occasion and for anyone who wants to make a statement. Whether you’re looking for a timeless and sophisticated piece or a modern and edgy style, we’ve got it all. It offers a fun and bubbly twist on your look that can’t be beaten. No more digging through your mum's jewellery box or even visiting vintage stores we’ve got you.